Braze

AI content marketing: Strategies, use cases, and best practices

Motorway refuels its reactivation campaign into an always-on testing engine with BrazeAI Content Optimizer™

Motorway, the UK’s largest car-selling platform, used BrazeAI Content Optimizer to test 125 message variations in its reactivation campaign, achieving a 114% li

Virgin Media O2 cuts campaign QA time from hours to seconds with BrazeAI Operator™

Virgin Media O2 reduced campaign QA time from six hours to seconds and campaign build iterations from two days to 15 minutes by adopting BrazeAI Operator™. The

Customer Stories

Braze Documentation

Technology Partners

Location tracking

API overview

Create and update users

User attributes object

Integrate the Braze SDK

Braze Agents in Agent Console

Braze introduced Braze Agents, AI-powered autonomous helpers that generate personalized content, make decisions, and enrich data within the Braze platform. Agen

Braze Cloud Data Ingestion

How RTL+ used BrazeAI Agent Console™ to personalize streaming recommendations at scale

RTL+, a German streaming service, used BrazeAI Agent Console to dynamically personalize messaging across onboarding, churn prevention, and win-back journeys. By

Braze Developer Guide

How Tala's marketers took ownership of the app home screen

Tala, a global fintech lender, integrated Braze Banners to enable its lifecycle marketing team to personalize the app home screen dynamically without engineerin