Meltwater 在 2026年5月 发布的内容

On Demand Fireside Chat: The Future of Brand Reputation | Guiding Your Brand in the Era of AI

Fast Company: AI Search Rewards Substance Over Social Buzz, According to Meltwater Report

Meltwater's research reveals AI search systems prioritize well-sourced, structured content and individual voices over corporate accounts or social buzz. The findings underscore the shift from clicks t…

Five Things we Learned About AI-Era PR and Communications at Meltwater Summit 2026

AI Search Visibility Report: Earned Media, YouTube, and LinkedIn Are Reshaping AI Visibility

Meltwater’s GenAI Lens tracked 5.35M LLM citations across eight major models, revealing model-specific citation behaviors. Earned media grew to 39.5% of citations, while YouTube became a top source fo…

How Digital PR Affects AI Visibility and Search Outcomes

Digital PR now serves dual purposes: driving traditional search visibility and providing AI tools with credible third-party context to describe brands. AI engines prioritize structured, sourced conten…

How to Build and Scale Your Enterprise Influencer Marketing Program

Top Consumer Insights Tools & Companies

Why User-Generated Content Is the New Visibility Engine

Meltwater’s blog argues that user-generated content (UGC) now drives AI-generated search visibility more than traditional SEO, with LinkedIn, Reddit, and review sites accounting for 62.5% of AI citati…

How to Create an Effective Competitive Intelligence Report (Step by Step with Template)

Grok Brand Monitoring: A Step-by-Step Guide to Tracking Brand Mentions

NYC Summit 2026: Meltwater Keynote

Balancing Authenticity in the Age of Automation

How to Build a Brand Narrative LLMs Repeat Accurately

Why 2026 Is the Year of “Maxxing”

The Citation Layer: Why Specific UGC Wins in AI Answers

Meltwater’s research found LinkedIn and Reddit dominate AI-generated answers in B2B categories, with LinkedIn cited in 14 of 16 business verticals. AI systems prioritize specific, firsthand UGC over p…

📺 Grabación: Comenzando con Newsletter (26 de Mayo)

On-Demand Webinar: The Next Evolution in Pharma and Healthcare Comms

The Best Content Marketing Tools for 2026

Questions? Get Answers Live with a Meltwater Product Expert

DeepSeek Brand Monitoring: Tools and Methods

AI Visibility in Higher Education Recommendations

How to Create a Crisis Communication Plan (Step-by-Step)

Where Insights Inspirethe future of PR, Comms and Marketing

Meltwater will host its 'Summit on Tour: Sydney' event on May 21, 2026, at Saltbox in Redfern, Sydney, from 12pm to 6pm. The event targets PR, communications, social media, and marketing professionals…

Brand Reputation Protection: Strategies & Tools

Meltwater Wins 2026 PRWeek Global Award for “Best PR Software or AI Platform”

Meltwater received the PRWeek Global Award for Best PR Software or AI Platform, recognizing its AI-powered innovations that convert global media, social, and AI signals into actionable intelligence. T…

Meltwater Summit on Tour, Sydney - Happening Tomorrow!

Meltwater’s first Sydney stop of the Summit on Tour event series takes place tomorrow at The EVE Hotel in Redfern. Attendees can use the Summit app to plan schedules, explore innovations, and network,…

📺 Grabación: Comenzando con la Creación de Reportes (19 de Mayo)

Best Twitter Monitoring Tools for Tracking Brand Mentions

10 Most Effective Hashtag Tracking Tools

Brand Risk Mitigation Strategies Guide

Top 10 YouTube Monitoring and Analytics Tools

Philippines Chapter: User Group

Control Your Narrative: Meltwater’s 2026 Mid-Year Release

Meltwater launched eight AI-driven updates to help brands monitor and shape their narrative across fragmented media ecosystems, including AI recommendations, automated reporting, Slack integration, mo…

Meltwater Summit Sydney - Thursday 21st May!

Your Questions, Answered Live by a Meltwater Product Expert

How to Use an Influencer Marketing Hub

11 Best Marketing Campaign Management Software & Tools 2026

How Popular Is TikTok Shop? Data Insights & Trends 2026

How to Find Local Influencers in Your Area

Influence View on the Creator Profile

Connecting Maltwater to older version of Teams

The Top Marketing Campaign Measurement Tools, 2026

🇦🇺 Australia: Isentia to Meltwater Migration Guide

Meltwater published a migration guide for users transitioning from Isentia, noting that Reach and AVE metrics will likely increase due to broader audience measurement (monthly vs. weekly, mobile inclu…

🇦🇺 Australia: Streem to Meltwater Migration Guide

Meltwater’s Australia user group published a guide for migrating from Streem, noting higher Reach and AVE metrics due to expanded audience data capture. The guide offers three reporting consistency op…

Media monitoring

LinkedIn is the #2 most-cited source in AI answers, new Meltwater report finds

9.5M AI citations analyzed: How LinkedIn content wins AI search

A Meltwater study analyzing 9.5M AI citations found LinkedIn is the second-most cited source (0.53%) after YouTube, dominating professional, technical, and decision-driven B2B queries. Individual memb…

AI in Marketing: Essential Insights for Driving Success

On-Demand Webinar: What the BTS Comeback Teaches Us About Viral Campaigns

Thank you for an AMAZING Summit 2026!

India FAQs: Resource Library

How to Add AI Insights to Your Dashboard (In Seconds)

Meltwater introduced AI Insights, a feature that automatically generates written explanations for dashboard widgets in seconds. Users can hover over any chart and click a wand icon to produce real-tim…

Key Takeaways from Meltwater Summit 2026 Day 2

Day 2 of Meltwater Summit 2026 highlighted AI’s role in reshaping communications, emphasizing infinite personalization, trust, and data-driven storytelling. Speakers from FIFA, Mars, and YouTube under…

Top Misinformation Detection Software Solutions in 2026

Misinformation detection software has become critical for brands to identify false narratives and reputational risks in real time, especially as AI accelerates misinformation spread. Tools like Meltwa…

Creating value beyond the bottom line.

Earn Rewards

Earn Rewards mChampions earn swag & tickets to Summit 2025!

Join a User Groups

Join a User Groups Find a Chapter by city, language or topic

incredible Summit 2026

Social Media Manager Role at Kaseya

Kaseya is hiring a global social media manager, highlighting its leadership in IT and security management and emphasis on AI and intelligence. The role was shared in the Meltwater community job board,…

Kaseya is hiring a global social media manager to support its leadership in IT and security management, particularly in AI and intelligence. The role was shared by Heather in the Meltwater Summit comm

Summit Was Amazing

Summit thoughts

Meltwater Summit 2026 Takeaway

Influencer AI

AI Workload Ahead

sr social media manager

Playbook for GEO

Quote of the Day

meltwater summit

MW Summit Learning

Meltwater Summit 2026 Day 1

FIFA World Cup!

Summit Learnings!

Summit Takeaway

AEO and Reddit

Behavioral Patterns

summit learning: beyond data

We have a new stakeholder

“Fan Truths” is my Day 1 Takeaway!

Meltwater Summit 2026

So many insightful sessions and demos!

AEO And GEO insights

my experience at summit

Key Takeaways from Meltwater Summit Day 1

Meltwater Summit 2026 Day 1 introduced AI-powered tools like the Trend Center and Mira-Slack integration to help PR teams detect emerging narratives faster. Keynote speakers emphasized authenticity in…

Looking to network with other social media managers on Summit Day 2

How are you disclosing AI usage?

Meltwater Day 1

Learnings from Meltwater Summit Day 1!

comms specialist

Learnings from Meltwater Summit!

Transparent AI usage

Public School Public Relations

Cause Marketing Campaigns

Academic Turned Marketer

CONTENT IS KEY!

Meltwater Summit Day 1

Summit 2026 Takeaways

Evolving with AI & Meltwater

summit learning!

NYC ‘26 Summit

SUMMIT 2026 Is Here!

Welcome to Day 1 of Meltwater Summit 2026 🎉

Meltwater Unveils Mid-Year Release, Delivering Actionable Intelligence Across Media, Social and AI Signals

Meltwater launched its 2026 Mid-Year Release, introducing GenAI Lens for AI presence control, Mira AI assistant embedded across workflows, expanded data coverage including speech-to-text, and AI-enhan…

7 Top Audience Segmentation Tools

Mid-Year 2026 Product Release: What's New in Meltwater?

Meltwater’s mid-year 2026 release introduces AI-driven tools like GenAI Lens for brand monitoring across AI-generated content, Mira AI as a digital teammate for faster insights, and unified dashboards…

How to create report using search terms

Have you landed yet? Share your photos! 📸

Meltwater launched a community thread on its official forum to gather arrival photos and moments from Summit 2026 in New York. The thread invites attendees to share experiences, from travel check-ins …

What Is Substack Marketing? How Leading Brands Use It

Substack has grown from a niche platform to a critical marketing channel, with social mentions up 30% in six months. Brands like Walmart and Shopify now sponsor or launch their own newsletters to buil…

AI-Generated Misinformation: Detect Harmful Narratives in LLMs

AI systems can distort brand perception by synthesizing outdated, exaggerated, or incorrect narratives from fragmented sources, even when outputs appear credible. Brands must proactively monitor AI-ge…

Product Updates

Meltwater introduced Mira Studio Agents for automated report generation, AI-driven dashboard creation, and AI summaries for trending topics. New features include tagged content filtering, Meta platfor…

How to Perform Influencer Marketing Competitor Audit

Brands are increasingly leveraging influencer marketing, with 89% of companies collaborating with creators in 2025 compared to 50% in 2024. A structured competitor audit helps dissect rival strategies…

Influencer Management: How To Build Successful Relationships

Scaling Your Influencer Outreach Without Compromising Quality

Meltwater’s blog post highlights a shift toward in-house influencer marketing, emphasizing authentic, long-term creator relationships over transactional partnerships. It outlines best practices for sc…

Capacitación de producto en mayo

Meltwater’s mCommunity now offers a German homepage and instant translation of posts, enabling users to search and read content in their preferred language. Additionally, Spanish-language product trai…

Formations produit en mai

Produktschulungen im Mai

Meltwater’s community platform now offers a German homepage and instant translation for posts, improving accessibility for German-speaking users. Upcoming May workshops in German cover analysis basics…