Ce que Semrush a publié en 2026

What should CMOs measure in an AI era?

The 9 Best Generative Engine Optimization (GEO) Tools of 2026

From built to found: SEO-ready websites with Lovable + Semrush

Why Brand Positioning Is Now an AI Search Variable

Semrush argues that AI search engines evaluate brands based on consistent, corroborated positioning signals across the web, not just technical SEO. The post introduces a four-layer framework (Discover…

The 7 best AI visibility tools to win AI search in 2026

How AI tools shape the B2B buying process: A survey of 600+ US business professionals

How Cardmarket wins search by knowing its community better than anyone

Cardmarket implemented a community-first SEO strategy that significantly boosted organic growth and AI visibility, resulting in a 200% increase in AI-referred sessions. The approach prioritized deep c…

The New Search Landscape: What the Data Actually Shows

Semrush is hosting a free webinar titled 'The New Search Landscape: What the Data Actually Shows,' presenting exclusive data on major shifts in search behavior and industry disruption. The event inclu…

AI-powered Keyword Researchwith Claude & Semrush

TopWebsites inthe World

Content gap analysis: A step-by-step guide

Semrush vs. Semrush for Enterprise: Which one is right for you?

Semrush introduced Semrush for Enterprise, a new tier built for large organizations managing organic visibility across multiple brands, regions, and teams. The platform extends Semrush’s core capabili…

Semrush Brings the Brand Visibility Conversation to Cannes Lions 2026

Introducing Adobe Brand Visibility: A Unified Solution for the AI Search Era

How to find competitor keywords and close visibility gaps

What is AI sentiment analysis? A marketer’s guide

How topical authority spreads (and where it doesn’t) in ChatGPT [Study]

The AI search operating system for SEO leaders

Why 62% of AI citations don’t lead to brand mentions [Study]

A Semrush-led study found 62% of AI search citations lack brand mentions, creating 'ghost citations' where sources are cited but brands remain invisible. Brand mention rates vary sharply by AI engine,…

Google Ads competitor analysis: A how-to guide (+ top tools)